PHILOSOPHICAL REFLECTIONS ON SERIOUS GAME DESIGN AND INTANGIBLE CULTURAL HERITAGE IDENTITY: A CASE STUDY OF HUIZHOU WOOD CARVING

Abstract

This study explores the philosophical and cultural dimensions of preserving intangible cultural heritage through serious game design, focusing on Huizhou wood carving as a case study. Grounded in cultural identity theory, the research investigates how serious games can serve as effective tools for cultural revitalization and identity reinforcement. The model of cultural identity theory is applied by analyzing Huizhou wood carvings symbolic, historical, and artistic elements across macro, meso, and micro levels. Relevant cultural motifs and narratives are integrated into a conceptual game design, "Wood Carving Craftsmanship," emphasizing educational engagement, cultural preservation, and interactive learning. The game’s design framework includes its thematic focus, goals, rules, and mechanisms, offering a novel philosophical approach to digital heritage preservation. The findings highlight serious games as a potential medium for safeguarding traditional craftsmanship while fostering cultural awareness, ethical representation, and immersive learning experiences.